What we do
The work of Marketing & Communications is strategically focused on strengthening the HSC brand. Marketing & Communications works with all areas of the university to help tell the stories of our schools, programs, research efforts and clinical operations. Our work usually falls into these areas:
When you have something to tell, show or promote, think about the strategy to get the results you are after. The Marketing & Communications team can help you set a course for effective communication, whether it is done internally or with freelance support. It’s always good to get some insight before you get started. Sometimes it’s only validation, but other times it may reveal unseen opportunities — both of which are important.
With six schools, research, clinical work and other programs, we have multiple opportunities to tell stories of the groundbreaking discoveries, education advances and health care successes at HSC. By providing content for a variety of communications platforms — news media, magazines, newsletters, our website and social media channels — we work hard to establish and strengthen the brand of HSC locally, regionally and nationally.
We design for communications challenges. Each project starts with a professional consultation and project recommendations. Depending on scope on the project, we can make suggestions and assist with your project from conception to completion. We can help you tie your project to the strategic vision of HSC.
Do you have information you want to share with the HSC community? We can provide you with the tools, resources and advice you need to develop a successful internal communications campaign — building the brand on the inside with you and through teamwork.
Photography and video provide a window to our world. Our publications, websites and promotional materials rely on consistent and engaging photos and videos to illuminate the work we do at HSC and the talented and committed members of our university community.
We help HSC departments create and manage their web presence on the unthsc.edu site. The Marketing & Communications team can help with editor access and training, content strategy, and creation and development of special features such as web forms.